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Ads that are not shit.
Nov 12, 2023

Ads that are not shit.

Episode #3

Jess Wheeler
Jess Wheeler
Punching people with Nike knuckledusters.
Nov 05, 2023

Punching people with Nike knuckledusters.

And why not all attribution is equal.

Jess Wheeler
Jess Wheeler
Needs More Boom
Oct 18, 2023

Needs More Boom

An experiment with AI

Jess Wheeler
Jess Wheeler
Put some order around your chaos.
Oct 15, 2023

Put some order around your chaos.

Writing tip #6.

Jess Wheeler
Jess Wheeler
'Straight headline, twisted visual' isn’t just for print.
Oct 09, 2023

'Straight headline, twisted visual' isn’t just for print.

Writing tip #5

Jess Wheeler
Jess Wheeler
The curious case against fear.
Oct 07, 2023

The curious case against fear.

And a hat tip to a hater.

Jess Wheeler
Jess Wheeler
Manifestos make millions.
Sep 04, 2023

Manifestos make millions.

Writing tip #4.

Jess Wheeler
Jess Wheeler
Writers don't need to read.
Aug 23, 2023

Writers don't need to read.

Writing tip #3.

Jess Wheeler
Jess Wheeler
Read your shit out loud.
Aug 21, 2023

Read your shit out loud.

Writing tip #2.

Jess Wheeler
Jess Wheeler
No one is a writer, until they hire one.
Aug 16, 2023

No one is a writer, until they hire one.

Some writing tips from someone who just might be.

Jess Wheeler
Jess Wheeler
This one secret hack other CMO's hate!
Jul 11, 2023

This one secret hack other CMO's hate!

And how to rethink creative 'return on investment'.

Jess Wheeler
Jess Wheeler
The Last Refuge Of The Misfit.
Jul 08, 2023

The Last Refuge Of The Misfit.

An ode to advertising.

Jess Wheeler
Jess Wheeler
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Death to shit ads.

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