Death to shit ads.
Where great ideas are born.
Connect
For there is no fresh thinking in a stale environment.
Writing tip #14
And why ideas are a bit like eggs.
A timely reminder to all, perhaps.
Writing tip #13
A simple, yet often overlooked skill.
And why we're not as smart as we think we are.
Because the shrapnel might still land.
Showing you what to break.
Long live creative agency.
The reason why every AI ad sucks.
Writing tip #12
The gentle art of being wrong.
