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Free your creatives from their shackles.
Mar 13, 2023

Free your creatives from their shackles.

For there is no fresh thinking in a stale environment.

Jess Wheeler
Jess Wheeler

Archive

Very few people want to actually do the work.
Jun 22, 2025

Very few people want to actually do the work.

And why it might be our saving grace.

Jess Wheeler
Jess Wheeler
What does AI think of Zuck's grand plan?
Jun 14, 2025

What does AI think of Zuck's grand plan?

And why we need to focus on the picture, not just the frame.

Jess Wheeler
Jess Wheeler
Explaining Chuck Norris Facts to Wes.
Jun 07, 2025

Explaining Chuck Norris Facts to Wes.

A story for story's sake.

Jess Wheeler
Jess Wheeler
Humanise the product.
Jun 01, 2025

Humanise the product.

Writing tip #16

Jess Wheeler
Jess Wheeler
Keeping up appearances.
May 18, 2025

Keeping up appearances.

The importance of aesthetic on the quality of impression we leave behind.

Jess Wheeler
Jess Wheeler
Advice for a brutal job market.
May 11, 2025

Advice for a brutal job market.

And why industriousness is everything.

Jess Wheeler
Jess Wheeler
DTSACMO: Robbie Brammall
Apr 24, 2025

DTSACMO: Robbie Brammall

'When the middle comes towards you, purposefully dive off the edge again.'

Jess Wheeler
Jess Wheeler
Turn a phrase into your own.
Apr 21, 2025

Turn a phrase into your own.

Writing tip #15

Jess Wheeler
Jess Wheeler
Who cares?
Apr 17, 2025

Who cares?

The question that's never burned brighter.

Jess Wheeler
Jess Wheeler
The benefit of doing more with less.
Apr 11, 2025

The benefit of doing more with less.

So our audience can see the forest for the trees.

Jess Wheeler
Jess Wheeler
Misdirection and how to pass like Magic.
Mar 30, 2025

Misdirection and how to pass like Magic.

Writing tip #14

Jess Wheeler
Jess Wheeler
Sometimes, our job is to get out of the way.
Mar 16, 2025

Sometimes, our job is to get out of the way.

And why ideas are a bit like eggs.

Jess Wheeler
Jess Wheeler
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Where great ideas are born.

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